Jeffery

Brooks

Chief Visionary Officer

Jeffery has over 25 years of experience as an entertainer, a coach and teacher, a talent developer, and a chief visionary. As co-owner of Redrock Entertainment, he oversees the creation of award winning creatives, manages iconic artist talent, creates unique brand content, and produces large-scale global live events.

Ford

Englerth

President

Ford has over 30 years of producing events, formerly the Director of Production for Live Nation, California. Ford started Redrock as a way for himself and his A-team to create truly mind-blowing experiences outside of just live music events. In his freetime, he enjoys spending time with his family and hiking.

Jenifer

Hersch

Vice President of Production

Jen has over 25 years of experience producing event most notably GLAAD Media Awards, Hermes Fashion events, as well as Childish Gambinos’ Pharos New Zealand and Joshua Tree. In her free time, she loves spending time with her wife and kids…wait that’s not free time.

Heather

Rasmussen

Director of Creative

Heather has over 15 years experience in live event production and creative leadership, most notably as the producer of the Stranger Things Drive-Into Experience and creative production lead for the Lighthouse Artspace’s Immersive Van Gogh Experience. In her freetime, Heather likes to spend time with her husband, son and obnoxious dogs.

Josh

Zaretsky

Vice President of Development

Josh has over 15 years of experience developing and producing scripted and unscripted television series and live events, most notably is an Emmy-nominated writer and producer of the award-winning children’s series Hip Hop Harry for Discovery Kids and is a two-time Telly Award winning creative executive.

Steffi has over 10 years experience in event production, experiential marketing, and production design, for clients such as Pharrell Williams/i am OTHER, Adam Levine/Maroon 5, Christian Louboutin and Huda Beauty. Steffi received a Telly award for production design for her work on DaBaby’s “Rockstar” ft. Roddy Rich video for the 20th BET Awards. In her free time, she enjoys saying she needs a nap but never takes one, traveling, spending time with friends and her pampered animals.

Hanna has experience in advertising and social media marketing. Her curiosity about the world and different cultures is what made her move from Sweden to Los Angeles in 2017. After graduating with a bachelor’s degree in Marketing, Hanna soon found her way to Redrock where she is part of the Digital Marketing team.

Jessica has over 15 years of experience working in Production and Accounting most notably contributing to Disney’s Science of Imagineering Educational series, as well as various commercials for Pepsi and Wal-Mart. In her free time Jessica loves to be outdoors and go off-road riding on vintage Honda motorcycles (they’re not scooters!)

Nate graduated from Ohio University in 2019 with a major in communications. Since moving to LA, Nate has worked in many different facets of the entertainment industry. From the production side with HBO and Apple TV, to casting with The Gameshow Network. Nate loves to box, write, and collect vinyl records.

Has as over 35 years of live music entertainment experience in the touring industry. Touring with legends beginning with Neil Diamond and Lou Reed to the revolutionary Rage Against the Machine and innovative TOOL to name just a few. In his down times he enjoys being a soccer dad, chilling with his family, music, great movies and awesome meals.

Ron has over 28 years of experience with live events including theatre, concert touring, corporate and televised special events. Some of the most notable are Jimmy Kimmel Live from Brooklyn and Justin Bieber's New Year’s Eve Livestream 2020. In his free time, he enjoys spending time with his family and going on adventures.

Nate has a 25 year history in event production, message design, influencer marketing and non profit development. He lives in Grand Rapids, Michigan with his wife Heather, their teenagers Ian, Asher and Micaiah, and a black and white golden doodle named Meghan.

Sam has been working in live events since 2014. Got her start working in a venue and has been working with Redrock since 2019 as a Production Coordinator. In her free time, she likes to watch RuPaul’s Drag Race with her best Judy’s and drink overpriced coffee. Fun fact: is a skilled sleeper; can sleep anywhere, anytime, right after a coffee…no problem.

Amanda has over five years of experience working in both television production and live event production. In her free time, Amanda likes to spend time at the beach, read a good book and is always on the hunt for a good cup of coffee.

Kim has over two decades of leadership experience in the Music/Live Entertainment industry: from Tour Management and Security Management to Project, Production and Operations Direction. In her free time, she enjoys watching movies, being a proud plant parent and adventure-time with her husband.

Paul has over 14 years of live event experience specializing in branded activations, partnerships, and strategy. His extensive experience in the US and Australia spans across all major brand experience channels. In his free time, Paul enjoys Australian Football, golf and is a tragic NY Mets & Rangers fan.

Sarah has 10 years of experience as a Casting Director and Coordinator in Sweden. After casting shows such as Masterchef, Gladiators and The Bachelor for Warner Bros and Endemolshine, she decided to pursue a degree in LA and found her way to Redrock. Sarah is a travel bug with a serious coffee addiction and a love for hats and horror movies.

Rebecka Kristensson has experience in film & television production as well as talent representation having worked on the sets of “The Big Bang Theory” and “MOM” for Warner Brothers TV, and most recently as Coordinator for the Motion Picture Production department at ICM Partners. Rebecka is originally from Sweden where she started out producing live dance shows.

Alex graduated from Cal Poly, San Luis Obispo in 2021 with a degree in landscape architecture. In his free time, he enjoys skateboarding, drawing, and playing the piano.

Makenzie has seven years of experience doing site planning and design for Redrock, most notably Live Nation’s Hard Festivals, from 2014-2017, as well as Shaun White’s Air & Style in 2015 and 2016, and Childish Gambino’s Pharos occurring biannually since 2016. In her free time, she enjoys architecture, travel and the energy of a crowd.

Nico has had a lifelong passion for music, entertainment, and the arts, and has over five years of experience working independently in the areas of live sound production, audio system design, and event and editorial photography. In his free time, he can be found building and racing cars, DJ-ing at local clubs, checking out interesting art, and eating great food.

Stephen has over 10 years of experience doing concert production, most notably was the Tour Manager for The Dillinger Escape Plan, the Production Manager for The Wiltern Theatre, as well as a published rock photographer for iHeartMedia. In His free time Stephen likes to trail run and play pinball. Fun fact: you’ll rarely find Stephen without a splash of Leopard Print in his wardrobe.

Marin has over four years of experience working with various roles at Redrock. Most notable were her contributions to the development team through script coverages, her time as a production assistant, as well as her current work with the accounting department. In her free time, Marin likes to write music and spend time with her family.

Rosa Paul has over nine years of experience in accounting, most notably managing for PHAROS in New Zealand. In her free time, she enjoys DIY projects and reading. Fun fact: Rosa served in the US Army for four years.

Ashlyn has over five years of experience in management, most notably was the Company Manager for Stranger Things: The Drive Into Experience as well as producing numerous live events and concerts across Los Angeles. In her free time, Ashlyn likes to read and travel. She is a trained dancer of 23 years and danced professionally as well!

Angelica has 9 years of Financial Planning & Analysis and Accounting experience, most notably with Live Nation Entertainment and Mattel prior to joining Redrock Entertainment. In her free time, she loves going to concerts, traveling, and spending time with her family and dogs.

Elin graduated from California State University Northridge in 2021 with a degree in Entertainment Media Management. She jumped right into Talent Management and soon found her way to Redrock. In her free time, she loves to travel and explore new places, food, and cultures. She also brews her own beer!

Kayla has over 8 years of digital marketing, social media, and creative direction experience. After graduating from the FIDM, she started her own social media management company and worked with Peta Murgatroyd, which is how she crossed paths with Redrock. As someone who came from the generation that raced home from school to jump on AIM (username MissGap2002), she’s seen every variation of social media.

Lamar started working in the entertainment industry in 2003. His first introduction to the industry was running a graphics department for movie premieres and special events. Since then, he has worked in cruise entertainment, concert stage design, concert lighting, and now festival planning at Redrock. In his free time he enjoys being with family, watching movies, and traveling.